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24 May 2023

Terra Parque's winter clothing donation campaign benefits underprivileged communities.

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Through the Winter Clothing Campaign, during this winter season, Terra Parque has shown that its actions go far beyond providing moments of leisure and relaxation amidst nature.

A ação foi realizada com os colaboradores do resort, chamada de campanha Inverno Solidário, que teve como objetivo mobilizar e unir todos os setores para aquecer os corações de centenas de famílias em situação de vulnerabilidade social, oferecendo conforto e dignidade às pessoas carentes.

This initiative was carried out by the resort's Human Resources department, which was responsible for organizing the donations and ensuring they reached the institutions and families in need. They encouraged employees to get involved in the campaign and donate blankets, gloves, winter clothing, and other items to assist those facing the low temperatures during this time of year.

"The winter clothing campaign provided an opportunity for us to unite our efforts in such a noble cause. Seeing the solidarity of all our colleagues, their engagement, and willingness to help fills us with pride. We know that with these donations, many people will have a warmer and more comfortable winter," said Maísa from the Human Resources team.

Maísa do setor de RH na Campanha de Agasalhos

 

At the end of the campaign, over 1000 items were collected, including blankets, gloves, footwear, and many other essential items to face the low temperatures during this time of year. All the donated materials were distributed to underprivileged families in the municipality of Pirapozinho in partnership with the municipal social fund.

"Love is part of our DNA. Every year, we carry out this winter clothing campaign to help others and those in need during the cold season. I have been contributing a lot by talking to my mother and grandmother, urging them to donate good clothes and blankets. This winter, we will help those in need and warm their hearts," says Beatriz Jaques, a Terra Parque employee who participated in the campaign.

 

Comunidade fazendo a coleta da campanha de agasalhos

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