Ernesto Haberkorn at Terra Parque: What Brought Him Here?

When one of the biggest names in entrepreneurship and technology in Brazil, Ernesto Haberkorn, decides to take a break from his schedule, the choice of destination is no small detail. It reflects a standard of excellence and a quest for an environment that nurtures the body, mind, and soul. Recently, the co-founder of TOTVS visited Western São Paulo, and his stay at Terra Parque Eco Resort leads us to a question: what exactly brought him here?

The answer reveals not only about the man himself, but also what makes a place the right choice for those seeking the extraordinary.

A Legend that Inspires: The Journey of Ernesto Haberkorn

To truly understand the significance of his visit, it's essential to know the man behind the name. With the simplicity only giants possess, he sums up his own journey: "My name is Ernesto Haberkorn [...] I founded a company, which joined with others, and today it's TOTVS." What sounds like a modest summary is, in fact, the story of creating Brazil's largest ERP company – a remarkable achievement in a globalized market.

However, the energy that drove him to build an empire hasn't faded with success; on the contrary, it has transformed. Even at 81 years old, and after founding ERPFlex as well, his passion for creation remains stronger than ever. Today, he channels it into sharing the vast knowledge he's gained, encapsulated in his book "Dicas de como chegar lá". And it was precisely with this mission of "inspiring those who are venturing into entrepreneurship" that he arrived in Presidente Prudente for his talk at Inova Prudente.

The Answer: A Life Philosophy Reflected in a Resort by Ernesto Haberkorn

The choice of a destination for a man with such a clear philosophy is by no means random. After all, according to those who’ve listened to him, his greatest lesson is that "the first company we are is our life." The methodology behind this managementIt, in turn, is based on five fundamental pillars, the "Netas" project: "Nature, Education, Work, Love, and Health."

This is exactly where the choice of Terra Parque makes sense. The resort was not just a place of rest, but the embodiment of his pillars:

• Nature: First and foremost, this pillar deserves special mention. To recharge one's energy, nothing beats immersing oneself in a lush and vibrant environment. The "Eco" in our name is, therefore, lived in practice, with expansive gardens, the peacefulness of the farm, and the fresh air that provides a crucial counterpoint to urban life.
• Health: This direct contact with nature, in turn, serves as the foundation for taking care of the health. Haberkorn's vitality is truly inspiring, and Terra Parque, in this sense, provides the perfect setting to nurture it—whether through relaxation in the heated pools, fun in the water park, or activities that promote both physical and mental well-being.
• Love: Finally, this renewed energy and sense of well-being lead us to the pillar of love. It is reflected in the bonds and memories we create, and our resort is, at its core, designed to be that meeting point where parents, children, and grandparents can connect and strengthen their ties—whether over a themed dinner or an adventure on the volcano.

The Verdict of an Expert: The Confirmation of Excellence

As an experienced hotel owner, Ernesto Haberkorn’s assessment carries significant weight. His feedback was not just a compliment, but a confirmation that the resort delivers on its promises.

The fact that he is also a hotel owner makes his evaluation even more compelling: "I know how challenging management can be... I was truly impressed," he stated. This positive impression It was quickly justified by the points his trained eye identified: a “top-notch restaurant and food,” which highlights the pillar of Health, and the “wonderful chalets,” which ensure restorative rest. The result of this experience, therefore, could only be an emphatic recommendation and a seal of quality: "I highly recommend it. This one really surprised me."

Words of the Host: An Encounter that Inspires

“Para nós do Terra Parque, receber o Ernesto Haberkorn  foi uma honra imensa. Não apenas pelo gigante que ele representa no mundo dos negócios, mas pela pessoa e pela filosofia de vida que ele compartilha. Ver que nosso resort está alinhado com seus pilares de natureza, saúde e família é a maior validação do trabalho que fazemos com tanto carinho. Somos muito gratos pela visita e pela inspiração que ele nos deixou.” Sr. Júlio Moraes Sócio Proprietário.

The Right Choice for Those Who Live Success Like Ernesto Haberkorn

Ernesto Haberkorn's time in the region was, in fact, a complete cycle of inspiration. He came to share his journey and, captivated by the excellence he encountered, ended up validating ours. Above all, his stay demonstrated that business success is the natural outcome of a well-managed life, where the environment around us plays a key role in the process.

Terra Parque Eco Resort takes pride in being that environment. A place that, as proven, is the right choice not only for relaxation but also for living in harmony with the principles of a fulfilling and successful life. And with its promise of "I'll be back soon.", o Resort mal pode esperar para recebê-lo novamente.

About Terra Parque

Terra Parque Eco Resort is located in the countryside of São Paulo, just 10 minutes from Presidente Prudente Airport. In addition, it offers a green area of 324,000 square meters and more than 201 air-conditioned apartments that provide total comfort. The resort features an impressive water complex, including 11 swimming pools, 7 water slides, a hot tub, a bubbling pool, heated pools, and a safe, climate-controlled children's water playground. So, if you want to experience unforgettable moments at Terra Parque Eco Resort, visit the website. terraparque.com or contact us via WhatsApp (18) 98148 – 0119. Come discover why Terra Parque is the right choice for so many people as their destination for leisure and relaxation.