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23 Oct 2024

TikTok Brazil Recognizes Terra Parque as a Successful Brand

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TIKTOK BRAZIL AWARDS TERRA PARQUE AS ONE OF THE MOST INNOVATIVE COMPANIES IN THE MARKET

TikTok Brazil and Terra Parque

The marketing campaign of Terra Parque has been recognized by TikTok, confirming the success of the most sought-after Resort Fazenda in Brazil. Terra Parque Eco Resort has a remarkable history as one of the country's most renowned destinations. Awarded for four consecutive years as one of the best resorts in the country and highly desired by travelers, Terra Parque has further distinguished itself with a unique attraction: the Vulcão Terra Parque, which has captivated thousands of families.

The Resort Fazenda has stood out in the Brazilian digital landscape, recently being recognized by TikTok Brazil as a true success story, alongside companies like Mercado Livre, Stanley, Renner, Magazine Luiza, O Boticário, Coca-Cola, and others. This acknowledgment places it among these renowned brands on TikTok. Furthermore, this recognition is the result of continuous and dedicated work, involving creative and innovative strategies to promote the brand.

The Successful Campaign on TikTok

With a creative approach and precise targeting, the campaign highlighted Terra Parque as the ideal destination for the next family vacation. This recognition reflects the careful work and dedication of the team, which consistently aims to provide memorable experiences and strengthen the connection between the resort and its audience.

“Every move we make is calculated to add value to the business, strengthen our market position, and provide something beyond what the customer expects. Innovation here is not just a goal, but a daily practice that permeates all our operations.”, relata Julio Moraes, sócio-proprietário do resort.

Richard Uzeloto, gerente de marketing, e Julio Moraes, sócio proprietário do resort, seguram placa do prêmio TikTok.

Richard Uzeloto, gerente de marketing, e Julio Moraes, sócio proprietário do resort, seguram placa do prêmio TikTok.

“It’s the second consecutive year we’ve received this award, the result of meticulous strategic planning focused on creating campaigns that truly connect with people. By using precise data and building a captivating visual narrative, we’ve not only expanded our reach but also generated meaningful engagement. The impact is clear: millions of people want to experience Terra Parque. This reinforces the importance of constantly innovating to stay ahead in a highly competitive market. None of this would be possible without a talented and dedicated team, and I take immense pride in each one of them.”, relata Richard Uzeloto, gerente de marketing e comunicação.

Results that Impress

In the last quarter, the campaigns reached over 10 million views, generating thousands of daily interactions and solidifying brand visibility. This increase not only boosted the resort's recognition but also contributed to a 15% rise in bookings, attracting new guests from distant states in Brazil and countries like Japan, the United States, and Egypt.

“Brazil is a paradise; our trip to Terra Parque has been incredible and truly impressive. The resort staff is so pleasant and welcoming. My family loved it, and we will be back.”, relata Jason McLellan ao lado de sua família, de Denver, Colorado, EUA.

Jason Mclellan Ao Lado De Sua Família, De Denver, Colorado, Eua.

Jason Mclellan Ao Lado De Sua Família, De Denver, Colorado, Eua.

News and Updates

With a forward-looking vision, the resort continues to innovate and is already planning new features for 2024 and 2025, aiming to surprise its guests with even more comfort and unique experiences.

During the pandemic, we had the courage to build a volcano—a bold and visionary idea that has now become a symbol of adventure and innovation. This recognition is proof of our fearless spirit; every challenge faced only strengthens our commitment to delight and surprise the families who visit us, exceeding expectations with unforgettable moments. I am preparing exciting new features; the entire concept is becoming increasingly magical.— Sandra Yokota, sócia proprietária do resort, engenheira responsável pelo Vulcão e projetos no resort.

Espetáculo Do Vulcão Terra Parque

Espetáculo Do Vulcão Terra Parque

Currently, the resort is investing in a series of new construction projects that promise to enhance the guest experience even further. Among these initiatives are expansions and improvements that will bring incredible new features, adding more comfort and fun to the location. While we cannot reveal the details of these developments just yet, Terra Parque is gearing up to surprise everyone with a future filled with new attractions.

About Terra Parque

Terra Parque Eco Resort is located in the interior of São Paulo, just 10 minutes from Presidente Prudente Airport. With a green area of 324,000 square meters and over 143 air-conditioned apartment options that offer complete comfort, the resort features an impressive water complex, including 10 pools, 7 water slides, a hot tub, heated pools, and a safe, climate-controlled children's water playground. If you want to experience this unforgettable stay at Terra Parque Eco Resort, visit the website. terraparque.com or contact us via  WhatsApp (18) 98148 – 0119. Venha descobrir por que  o Terra Parque é a escolha certa de tantas pessoas como seu destino de lazer e descanso.

 

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